FLYONE
The Feeling of Flight

Project Objective
FLYONE needed a compact 40 m² brand space that would be immediately recognizable, visually engaging and naturally connected to the world of aviation.
One of the main objectives was to create a strong photo zone that would attract visitors, encourage interaction and become a memorable visual point within the event.
The challenge was to achieve this within a relatively small footprint while maintaining a sense of openness and movement.
Every element therefore had to serve both a functional and visual purpose, allowing the pavilion to feel distinctive, spacious and strongly connected to the FLYONE identity.
Main Concept
The concept was built around one simple idea: the feeling of flight.
Rather than relying only on conventional aviation graphics, the idea was translated into the physical space through form, movement and suspended elements.
Aircraft forms positioned above the pavilion created the impression of planes moving through the air, adding depth and a sense of lightness to the environment.
The result was a compact but immersive brand space where FLYONE was not simply displayed. Its visual world became part of the visitor experience, creating a clear connection between the architecture and the idea of aviation.
Design & Production Features
The entire pavilion occupied approximately 40 m², making efficient use of the available footprint while creating a visually open environment.
Its main architectural feature was a large illuminated map wall, designed as both the centerpiece of the pavilion and its primary photo zone.
The wall was produced in three structural sections that had to appear as one continuous illuminated object. Precise construction, finishing and concealed connections were essential to achieve a seamless result.
Because the pavilion was installed outdoors and exposed to strong winds, reinforced internal structures were developed for stability, while integrated lighting and suspended aircraft elements completed the clean, lightweight visual composition.
